17 December 2012 – PT surpasses 100 million customers.
31 March 2012 – PT achieves leadership in the triple-play market in Portugal.
28 March 2011 – Strategic Partnership with OI.
27 September 2010 – PT concludes the sale to Telefónica of its 50% in Brasilcel.
28 July 2010 – Sale of Brasilcel and strategic partnership with Oi.
26 October 2009 – PT announces Eurobond issue.
14 May 2009 – PT announces Next Generation Network/NGN strategy and the launch of its investment in fibre optic network.
23 April 2009 – PT announces Eurobond issue.
2 April 2008 – Launch of MEO.
7 November 2007 – Spin off of PT Multimedia.
26 September 2007 – Vivo assures 100% coverage in Brazil.
28 August 2007 – PT announces exchangeable bonds issue.
2 March 2007 – Sonaecom's public offer lapses at General Shareholders' Meeting.
14 June 2005 – PT Multimedia stock split: 1:2.
3 June 2005 – 20 year Eurobond issue.
1 June 2005 – TMN enters new stage of 3G strategy.
March de 2005 – PT announces Eurobond issue.
August 2003 – PT surpasses 30 million customers.
8 April 2003 – Launch of Vivo the single nation wide brand of the joint venture between Portugal Telecom and Telefónica Moviles in Brazil.
December 2002 – PT surpasses 20 million customers.
18 October 2002 – Creation of the Joint Venture between Portugal Telecom and Telefónica Móviles for the mobile market in Brazil.
12 December 2000 – Portugal Telecom SA, becomes a holding company changing its name to Portugal Telecom SGPS SA.
4 December 2000 – Secondary offering of Portugal Telecom shares: 11% of its equity.
18 September 2000 – Creation of PT Comunicações.
15 July 1999 – Foundation of PT Multimédia.
12 July 1999 – Secondary offering of Portugal Telecom shares: 13.5% of its equity.
21 May 1999 – Creation of PT Inovação, Portugal Telecom’s lab for Research & Development.
April 1999 – Launch of Baby, the prepaid that revolutionized the brazilian mobile market.
29 July 1998 – Portugal Telecom wins Telebras auction acquiring the control of Telesp Celular in Brazil, the largest Latin American mobile operator.
9 October 1997 – Secondary offering of Portugal Telecom shares: 26% of its equity.
11 June 1996 – Secondary offering of Portugal Telecom shares: 21,74% of its equity.
September 1995 – Launch of Mimo by TMN, the world’s first prepaid mobile.
1 June 1995 – Portugal Telecom’s Initial Public Offering of 27.26% of its equity.
4 September 1994 – Creation of SAPO Portal – Servidor de Apontadores Portugueses na Universidade de Aveiro.
1994 – Creation of TV Cabo.
23 June 1994 - Foundation of Portugal Telecom SA through the merge of three companies Telefones de Lisboa e Porto SA, Telecom Portugal SA and TeleDifusora de Portugal SA.
1992 – Detachment of the telecommunication services provided by the Post company, CTT SA, into a new company - Telecom Portugal, SA.
22 March 1991 – Creation of TMN Telecomunicações Móveis Nacionais.
1991 – Creation of TDP, Teledifusora de Portugal.
1968 – Creation of TLP, Empresa Publica de Telefones de Lisboa e Porto.
18 July 1925 – Creation of Companhia Portuguesa Rádio Marconi (CPRM) and the settlement of a concession for the provision of rádio-telegraphy and wireless telephony services.
1887 – Creation of APT, the Anglo Portuguese Telephone Company.
26 April 1882 – Commercial launch of public telephone service in Portugal.
24 November 1877 – The first telephone experiences in Portugal.

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PT Comunicações was created on 18th September 2000. It has the largest telecommunications infrastructure in the country (using a fully digitalized network), the largest client base in the telecommunications sector, which exceeds 4 million telephone connections and a team spearheading know-how and experience.
Meo, the integrated offer of voice, internet and television services, represents a key lever of PT’s strategy to strengthen the value proposition to its residential customers, which is based on a multiplatform concept that is intended to provide the same content, regardless of the customer interface.

TMN was incorporated on 22nd March 1991. Furthermore, it is the leading operator in the mobile telecommunications market in Portugal. PT’s mobile business stands out because of its continual strategy of innovation. This guaranteed it a position of undeniable leadership in both the national and international market. The respective pioneering was proved with Mimo's launch in 1995. This product revolutionized the telecommunications sector at a worldwide level and positioned the PT Group as a reference in innovation terms.

In Brazil, through its investment in and partnership with Oi, PT will focus its efforts on leveraging its successful experience in developing innovative and technologically advanced solutions for corporate customers, fixed-mobile convergent offers, mobile broadband, pay-TV and triple-play services to contribute significantly to improve further Oi’s operational and financial performance, considering its strong presence in the Brazilian market and the potential for future growth.

»  Contacts of PT companies

Portuguese operations
Residential: providing a differentiated and sophisticated multi-screen pay-TV experience
The growing connectivity available on next generation access networks will continue to be an overriding trend in the residential segment enabling the simultaneous connection of multiple devices through wireless and wireline networks inside the customer home (TVs, games consoles, PCs, laptops, tablets, smartphones). Multi-screen TV is a key lever for differentiation and Meo is already converging towards a seamless offering on the TV, PC and smartphone. Cloud-based services are becoming an increasingly popular reality allowing easy access to software and technology and higher security in the storage of key information. PT is following this trend having launched an on-demand advanced gaming service in 2010.

Personal: mobile data and convergence as key growth levers
The increased penetration of smartphones, laptops and other mobile data devices, coupled with an explosive growth and proliferation of data services and apps, sets a favourable background for mobile data services. TMN is clearly in the forefront of mobility data services, offering TV (Meo Mobile), music (Music Box) and access to social networks through innovative aggregator and convergent services, which leverage the know-how and brand of Sapo. TMN also leverages on partnerships with key suppliers, using own brand or third party brands, to maintain a distinctive and attractive offering for smartphones, tablets and laptops. Additionally TMN remains focused on designing new tariff plans, like the “e”, an innovative prepaid plan, or the “Unlimited” post-paid plan, which are simpler and customisable and aimed at catalysing the upselling of Internet and lock-in of high value customers, shifting way from pricing competition. As a result, TMN commands a 50% market share in mobile broadband, according to a Marktest study, and 46% in smartphones, according to a GfK study, clearly ahead of its overall market share.

Enterprise: new services for both corporates and small/medium business leveraging on PT’s unique transport and access networks
Through investments in infrastructure and telecom-IT convergence, PT intends to develop and market advanced integrated solutions for the corporate and SME segments aimed at promoting the penetration of IT/IS and BPO services, thus increasing customer share of wallet and loyalty in these competitive market segments. PT will also leverage its new leading-edge data centre and cloud Cloud computing, in partnership with Cisco and Microsoft, in order to supply new and distinctive services to the market.

International operations
Maximise the strategic value of PT’s international assets, reinforcing the focus on Brazil and sub-Saharian Africa
Given PT’s scale, growth prospects and starting position, the Brazilian market remains a priority. Africa will continue to be an important source of growth as well, where PT will reinforce partnerships and explore value-creating investment opportunities.

Brazil: data growth and convergence
In Brazil, through its investment in and partnership with Oi, PT will focus its efforts on leveraging its successful experience in developing innovative and technologically advanced solutions for corporate customers, fixed-mobile convergent offers, mobile broadband, pay-TV and triple-play services to
contribute significantly to improve further Oi’s operational and financial performance, considering its strong presence in the Brazilian market and the potential for future growth.

Africa and Asia: Opportunistic M&A and consolidation
PT continues to focus on improving the efficiency of international operations through sharing of best practices amongst all its subsidiaries and through an increased proximity that is being achieved by having top management travel frequently to PT’s operations around the world to better follow-up key
developments in each geography.

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The main strategic objectives of Portugal Telecom are:

• To reach 100 million customers.
• To obtain 2/3 of total revenues from international businesses.
• To lead in all market segments.
• To provide shareholder returns within the 1st quartile of european telcos.
• To become a reference in sustainability.
   

Portugal Telecom was founded on June 23, 1994, culminating a process started on November 24, 1877, when the first telephone experiences between Carcavelos and the Cabo Exchange in Lisbon where carried out.

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The Regulatory Authority for the Portuguese Telecommunications is:

ANACOM
Av. José Malhoa, 12
1099-017 Lisboa
Portugal
Telephone: +351.21.721.1000
Fax: +351.21.721.1001
Site:  www.anacom.pt/

Avenida Fontes Pereira de Melo, 40
1699-300 Lisboa
Portugal

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